Davids Health Sciences, Inc., a leader in premium naturally derived oral care, recently announced the launch of Davids Hydroxi Whitening + Enamel Health Cinnamon Toothpaste.
With this launch, Davids brings modern formulation and elevated sensory design to one of oral care’s most established alternative-to-mint flavor segments. The new toothpaste expands Davids flagship Hydroxi collection, powered by the brand’s proprietary blend of clinically validated nano-hydroxyapatite and naturally sourced and derived ingredients. Davids Hydroxi Cinnamon Toothpaste pairs a distinctive cinnamon flavor with a fluoride-free formula designed to help remineralize and strengthen enamel, support whitening, help remove plaque, and freshen breath without harsh chemicals. It combines advanced oral care technology with a refined sensory experience.
Reimagining the conventional cinnamon profile, Davids Hydroxi Cinnamon Toothpaste delivers a more sophisticated, layered take on a classic flavor. The formula has antimicrobial properties to help support elevated oral care and features a layered essential oil blend with notes of cassia cinnamon, Ceylon cinnamon, clove, cardamom, orange peel, anise, peppermint, spearmint, and a hint of chili pepper for lingering warmth and freshness.

“Cinnamon has always had a loyal following in oral care because it offers a compelling alternative to mint,” said Eric Buss, Founder and CEO of Davids Health Sciences. “We saw an opportunity to reinvent cinnamon toothpaste through modern formulation, combining our proprietary Hydroxi nano-hydroxyapatite technology with a bold, layered flavor experience that transforms brushing from a daily habit into a more intentional ritual.”
Long recognized as one of oral care’s most enduring non-mint flavor profiles, cinnamon continues to resonate with customers looking for a warmer, more nuanced alternative to traditional mint. Its softer cooling profile and cleaner finish appeal to those who prefer freshness that doesn’t overpower eating or drinking afterward.
Davids Hydroxi Cinnamon Toothpaste features:
- Fluoride-free formula powered by Davids’ proprietary Hydroxi nano-hydroxyapatite technology
- Helps remineralize and strengthen enamel
- Supports whitening and helps remove plaque
- Helps freshen breath with a bold warming flavor profile
- SLS-free, vegan formula made without artificial colors or preservatives
- EWG VERIFIED
- Leaping Bunny certified, with no animal testing
- Recyclable metal tube with food-grade lining and FSC-certified cartons
- Made in the USA by a family-owned, independent oral care brand

As consumer interest grows in fluoride-free, hydroxyapatite-based, and non-mint oral care products, Davids Hydroxi Cinnamon Toothpaste answers demand with a modern formula that combines performance, sustainability, and a more sensorially rich experience.
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