First Horizon Corporation recently announced Scott Serpico has been appointed Senior Vice President, Head of Product. In this new Memphis-based role, Serpico will lead the strategy and vision for First Horizon Bank’s multi-product portfolio that includes credit cards, deposits, lending and emerging payments.
“As we continue strengthening our client-first strategy, we’re thrilled to welcome Scott to our growing team,” said Erin Pryor, Senior Executive Vice President, Chief Marketing and Experience Officer for First Horizon. “He brings category-leading financial services expertise combined with disciplined execution—a unique set of skills and talents that will elevate how our clients discover, choose and use our offerings to improve their lives. We’re excited for the impact Scott will deliver.”
Serpico most recently served as the executive leader for Consumer Lending at USAA, where he directed strategy and growth plans, product management, product forecasting, pricing and portfolio optimization. His career also includes leadership roles at Ally Financial, Chase, SunTrust, Wells Fargo and MBNA.
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