This summer, Pizza Hut is celebrating the fans who made the brand iconic with the launch of Hut Originals, a new platform dedicated to Pizza Hut’s iconic food, fun and fans. From the unmistakable red roof, red cups and checkered tablecloths to birthday parties, arcade tables and summers spent earning free pizza through BOOK IT, Hut Originals is a celebration of the generations of fans who grew up with Pizza Hut.
To kick off the Summer of Hut Originals, Pizza Hut put a new spin on one of its most iconic menu items with the launch of the new Crispy Parm Pan Pizza, available now at participating Pizza Hut locations nationwide. Hut Originals should also keep an eye out all summer long for fan-favorite menu items offered at throwback value, unexpected merch partnerships and collections, Pizza Hut Classic location experiences and more.
And because no Pizza Hut memory is more iconic than earning free pizza for reading, Pizza Hut is celebrating generations of BOOK IT! fans with a one-day-only reward. On Wednesday, June 10, guests who bring in a BOOK IT! button from any year to participating Pizza Hut locations can receive a free Personal Pan Pizza. Whether you earned yours in the ’80s, ’90s, 2000s or beyond, Pizza Hut is inviting fans to relive one of the brand’s most beloved traditions.
Pizza Hut is also bringing back its beloved BOOK IT! Summer of Stories program running June through August, inviting parents with children in pre-K through sixth grade to set monthly reading goals through the BOOK IT! mobile app. Once goals are met, kids can earn a free Personal Pan Pizza from participating Pizza Hut locations, bringing back a nostalgic tradition loved by generations while encouraging reading all summer long.
Additionally, for the first time ever, Pizza Hut is teaming up with General Mills and Box Tops for Education to give families an easy way to support local schools. Families can earn Box Tops for eligible schools by scanning receipts from Pizza Hut’s BOOK IT! Family Meal— which includes one medium one-topping pizza and two one-topping Personal Pan Pizzas for USD 14.99. For every BOOK IT! Family Meal purchased, a portion of proceeds will go towards supporting the BOOK IT! program and educational literacy. Together, BOOK IT! and Box Tops encourage families to unplug, create impactful summer memories and support literacy at home and in classrooms nationwide.
“After seeing so much excitement from customers around our Classic locations and the Pizza Hut originals people still know and love today, we knew it was the perfect time to launch Hut Originals,” said Melissa Friebe, Chief Marketing Officer at Pizza Hut. “The platform celebrates the moments, memories and menu items generations of fans share with Pizza Hut. BOOK IT! continues to be one of the most beloved and talked-about programs tied to the brand, and this summer we’re excited to bring fans new partnerships, experiences and nostalgic moments all summer long.”
Parents can sign their children up to participate in Pizza Hut’s BOOK IT! Summer of Stories by downloading the BOOK IT! app for free on the App Store or Google Play and setting reading goals for their child throughout June, July and August. For the latest brand announcements and promotions visit Pizza Hut official website and follow along on Facebook, Instagram, TikTok and YouTube. Families can also earn cash for their schools by downloading the Box Tops for Education app for free on the App Store or Google Play.
For more news on Pizzerias, check links below:
Lou Malnati’s Launches Limited-Time Trippple Peppp Pizza
Vocelli Introduces Protein-Rich Pinsa Pizza Crust
