December 20, 2024
2

Nature Made Launches Pickle-Flavored Multivitamin Gummies Inspired by the Pickleball Game

Nature Made® Serves Up Pickle-Flavored Multivitamin Gummies to Make a Huge Dill of its Favorite Pastime: Pickleball (Photo: Business Wire)
Nature Made® Serves Up Pickle-Flavored Multivitamin Gummies to Make a Huge Dill of its Favorite Pastime: Pickleball (Photo: Business Wire)

Nature Made yesterday announced its release of Nature Made® Pickle-Flavored Multivitamin Gummies. Featuring a balance of salty and sour that must be tasted to be believed, this is the brand’s first-ever limited-edition vitamin flavour. Available now on NatureMade[dot]com/Pickleball while supplies last, these uniquely flavoured vitamin gummies have been developed to bring joy to everyday wellness, inspired by the lively game of pickleball.

“We know consumers are gravitating toward innovative vitamin forms and flavours to liven up their wellness routines and, as pickle-flavoured products continue to spike in popularity, we’re excited to offer our take on the savoury snack as a bold, unexpected addition to our leading gummy vitamin lineup,” said Rhonda Hoffman, Chief Growth Officer at Nature Made.

Nature Made® Serves Up Pickle-Flavored Multivitamin Gummies to Make a Huge Dill of its Favorite Pastime: Pickleball (Photo Business Wire)

“At Nature Made, we celebrate all activities that help people feel good about taking care of themselves – whether they’re picking up a surprising vitamin flavour or a new pastime that promotes proactive wellness. Pickleball embodies these sentiments so, as we formulated our first-ever limited-time-only flavour, Nature Made Pickle-Flavored Multivitamin Gummies offered a clear shot at nodding to the sport’s namesake while delivering on consumers’ appetites for enjoyable supplementing experiences.”

Nature Made Pickle-Flavored Multivitamin Gummies are sure to provide an adventurous, zesty twist to the typical daily routine that makes taking the daily dose of nutrients more fun and flavorful, while still packing a healthy punch. To enhance the savoury experience, the brand is also releasing its Nature Made® Pickleball Capsule Collection, an exclusive drop of limited-edition activewear and lifestyle gear ranging from on-court attire and paddle bags to tracksuits, socks, and more.

So, whether you’re a member of team #ProPickle with a penchant for all things pickle – from the tangy taste to the beloved sport named after it – or team #NoPickle, thinking the vinegary veggie should be left out of vitamin cabinets, but not off the court, Nature Made is here to help you ace health and wellness habits all season long.

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