January 31, 2025

InvestBev Credit Partners with Rare Character Whiskey to Fuel Growth

Image taken from Rare Character Whiskey website
Image taken from Rare Character Whiskey website

InvestBev Credit, the leading private equity and credit provider in the alcohol beverage industry, announced the closing of a seven-figure financing agreement with Rare Character Whiskey. This partnership will provide Rare Character Whiskey with the necessary capital to expand its inventory and manage the unprecedented growth anticipated by the company in 2025.

Rare Character Whiskey, a rising star in the bourbon market, has earned acclaim for its innovative approach to small-batch and single-barrel offerings. With secured financing from InvestBev Credit, Rare Character Whiskey is well-positioned to scale its operations while maintaining the quality and craftsmanship that define its brand.

Rare Character Logo taken from PR Newswire and InvestBev logo from InvestBev website
Rare Character Logo taken from PR Newswire and InvestBev logo from InvestBev website

“Working with Pete and the Rare Character team has been a pleasure,” said Brian Rosen, General Partner at InvestBev. “We are thrilled to support their success in the strong and stable bourbon market. Rare Character is an exemplary partner, and we’re confident this collaboration will lead to incredible milestones in 2025 and beyond.”

“As independent bottlers offering a unique range of products—from small-batch limited releases to single barrels and one-time offerings—we are always on the hunt for great, legacy whiskey of age,” said Pete from Rare Character Whiskey. “We are excited to work with Brian and InvestBev Credit to bring more of these amazing offerings to our expanding market footprint over the coming years!”

The seven-figure financing underscores InvestBev’s commitment to empowering brands in the alcohol beverage industry by providing tailored financial solutions that drive sustainable growth. As the bourbon market continues to thrive, Rare Character Whiskey’s strategic focus and industry expertise align seamlessly with InvestBev’s mission to support visionary brands.

Rare Character Whiskey is set to utilize the funds to expand its inventory, meet increasing consumer demand, and fortify its presence as a leader in the premium bourbon category.

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