VertexOne, a leading provider of cloud software designed to revolutionize the customer experience within the energy and utility industry, is making a strong impact at this week’s 49th annual IUCX Conference (formerly CS Week). The company officially launched its new engagement engine, VXconnect, recently, while actively contributing to the industry dialog through a series of expert-led sessions focused on digital transformation, inclusion, and behavioral engagement throughout the week.
VXconnect, introduced on the conference’s opening day, is a modular, scalable SaaS solution designed to help energy and utility providers modernize their digital touchpoints to transform customer experience, scale effortlessly for growth and innovation, and improve operational agility and financial performance.
“IUCX is where our industry’s customer experience leaders come together to shape what’s next,” said Paige Besson, Chief Marketing Officer at VertexOne. “We’re not just launching a product – we’re inviting the industry to change the conversation and think differently about what experience can be. Through the sessions we’ve led, the dialogs we’ve started, and with VXconnect, we’re helping reimagine what’s possible.”
VertexOne Thought Leadership on the IUCX Stage
VertexOne experts participated in multiple sessions at IUCX 2025, highlighting practical strategies for digital transformation, customer inclusion, and behavioral engagement:
Innovative Approaches to Reaching Vulnerable Customers
On Tuesday morning, Mary Jo Nye, VertexOne Business Development Director, participated in a panel on technology-driven strategies for enhancing equitable outreach during times of operational and economic strain.
Data-Driven Personalization: Transforming Water Conservation Through Enhanced Customer Engagement
On Wednesday, VertexOne Vice President of Sales, Mike Sommers, joined Tina Sleeper, the City of Tempe Public Works Department’s Water Resource Manager, on stage to share how targeted analytics and customer engagement are advancing Tempe’s long-running water conservation efforts.
Beyond Passive Consumption: Strategies for Driving Active Customer Participation
Also on Wednesday, Mark Brown Vice President of Product Strategy, took to the stage in an interactive speaking session on proven strategies for empowering utility customers through personalized messaging, proactive communication, and gamified engagement techniques.
Throughout the conference, VertexOne’s team is hosting live demonstrations of the newly unveiled VXconnect. Attendees experiencing firsthand how the next-generation customer engagement engine’s unified, modular, and scalable approach enables more personalized, efficient, and cost savings for energy and utility operations.
IUCX stands as the premier educational and networking conference for utility professionals across North America and globally. The event provides comprehensive learning opportunities across the utility customer experience lifecycle, including Billing & Payments, Contact Center, Credit & Collections, Digital Engagement, Field Services, and Strategies & Analytics.
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