WideOpenWest (WOW!), a leading provider of fiber-broadband internet services and advanced connectivity solutions, recently announced the appointment of Christopher Sikora as chief commercial officer.
In a newly expanded role, Sikora will lead all brand, marketing, digital, and sales functions, as well as pricing, product, and call center operations, reporting to CEO Frank van der Post.
“Chris brings to WOW! a proven record of marketing and sales leadership, including scaling residential fiber businesses, building high-performing commercial teams, while integrating those with infrastructure and customer experience enhancements,” said van der Post. “His experience driving customer growth and value creation makes him the ideal fit to lead WOW! into a new era of growth as we work together to execute on our ambitious transformation plans.”

Sikora joins WOW! from Great Plains Communications, a Midwestern digital infrastructure and telecommunications provider, where he served as chief revenue officer overseeing go-to-market strategy across commercial, carrier, tower, public sector and residential segments in 13 states. He has also held senior leadership roles at CenturyLink, Level 3 Communications and TW Telecom.
“What I enjoy most about this business is bringing talented people together to do work that matters for our customers,” Sikora said. “I’m excited to join WOW! and build strong teams and equip them with the tools and support to succeed. Whether we’re helping a business grow or giving a family better ways to work, learn and stay connected, our success starts with making a difference for the people and communities we serve.”
Sikora earned a Master of Business Administration (MBA) from New York University’s Stern School of Business, with specializations in marketing and international business, and a Bachelor of Science in marketing and communications from King’s College.
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