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Zenni Optical Launches Limited Edition Lunar New Year Collection

Photo courtesy of Zenni Optical: PRNewswire
Photo courtesy of Zenni Optical: PRNewswire

Zenni Optical, the world’s leading online eyewear retailer, recently unveiled its limited-edition Lunar New Year 2026 Collection, celebrating the Year of the Horse with eleven expressive eyewear styles and exclusive accessories designed in collaboration with acclaimed visual artist Zipeng Zhu, known as Mr. Dazzle.

The exclusive lineup features new eyewear styles, each infused with bold color, personality, and symbolism that reflect the Horse’s spirit of confidence, forward motion, and freedom. Designed to complement a range of styles and face shapes, the frames bring Lunar New Year-inspired design into the everyday, not just the holiday moment. Customers who purchase from Zenni’s limited-edition collection will also receive an exclusive Year of the Horse gift bag, featuring the hard-shell case, lens cloth, and a stylish drawstring pouch – a special keepsake to celebrate the season.

Photo courtesy of Zenni Optical: PRNewswire
Photo courtesy of Zenni Optical: PRNewswire

Collection highlights include:

  • Radiant Stride
  • Noble Spirit
  • Kindred

“This year’s Lunar New Year collection embodies the confidence, movement, and optimism of the Year of the Horse,” said Veronica Alcaro, VP of Brand at Zenni. “From our eleven new eyewear styles to our collaboration with Zipeng Zhu, every detail was designed to honor the holiday in a modern, meaningful way for our customers.”

To deepen the storytelling, Zenni partnered with renowned artist Zipeng Zhu, to create a limited-edition hard-shell case and lens cloth. Inspired by tradition but elevated to a more contemporary expression  beyond traditional motifs, the artwork reimagines Lunar New Year symbolism through a new lens. The designs pair sharp geometric floral patterns inspired by the classic window decoration with a dynamic and lively horse in mid-stride, inspired by the classical Chinese ink painting, and set against a vibrant red backdrop.

Image: Zenni Official website
Image: Zenni Official website

This marks the first time Zenni has collaborated with a featured Chinese artist to create special-edition Lunar New Year accessories. The limited-edition case and lens cloth are available for purchase as collectible items or gifts for loved ones to celebrate the holiday.

“The Year of the Horse has always held special meaning for me,” says Mr. Dazzle on the collaboration. “I was born in the Year of the Horse, and so was my mother, which is why I am extra excited about this collaboration. With Zenni, I wanted to channel my inner stallion, capture the Horse’s optimistic energy & free spirit, and express it through art, celebrating the new year.”

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