ChemPoint LLC, a subsidiary of Univar Solutions LLC, a leading global solutions provider to users of specialty ingredients and chemicals, has announced the launch of IngredientPoint, an innovative online platform dedicated to the food, nutrition, and personal care sectors. ChemPoint was established in 1999 with the vision of revolutionizing the chemical distribution industry through a digital-first strategy. With customers increasingly turning to digital resources to research and source products, ChemPoint is leveraging its longtime expertise supporting ingredient manufacturers to reach the vast and varied food, nutrition, and personal care markets through a tailored digital platform.
“As a company focused on growth, we’re eager to bring IngredientPoint to life, a platform designed to propel the growth of specialty suppliers within the fragmented markets of food, nutrition, and personal care. IngredientPoint represents a modern alternative to the traditional buying process for bakers, snack food manufacturers, and other independent brand owners, by providing exceptional digital marketing and novel content curation,” said Austin Nichols, President and CEO of ChemPoint.
The introduction of IngredientPoint underscores ChemPoint’s ongoing dedication to delivering value-added solutions that cater to both customer and supplier needs. Recognizing the distinct requirements of the food, nutrition, and personal care industries compared to industrial chemicals, ChemPoint is committed to offering specialized services tailored to these sectors.
Nichols elaborated on the idea behind IngredientPoint, emphasizing its potential to serve as an essential, collaborative hub for sharing and gathering knowledge within the food and personal care sectors. “Our goal is to nurture an environment where companies can discover insights about ingredients, keep abreast of industry trends, and find tailored solutions,” Nichols stated.
The food, nutrition, and personal care industries are often characterized by their fast-paced nature, influenced by evolving trends, regulatory standards, and a commitment to product excellence. In shaping IngredientPoint, ChemPoint engaged in comprehensive discussions with customers and key industry players, gathering critical insights. This feedback emphasized the importance of a dynamic platform that facilitates quick and agile responses and also provides trend analysis backed by robust data, and the flexibility to adapt to future industry shifts.
“IngredientPoint is the culmination of direct input from our suppliers, aiming to fill the voids present in existing online resources. This approach underscores our ongoing dedication to leveraging feedback and fostering collaboration to enhance the services we offer and value we provide to customers and suppliers.
Our commitment to innovation has us excited to see how IngredientPoint can help us expand our offerings and strengthen our market position through new strategic partnerships,” remarked Julie Roberts, director of supplier growth at ChemPoint.
