Build-A-Bear Workshop is celebrating Halloween with the launch of its 2026 Halloween collection, featuring the all-new Jumping Spider plush as the centerpiece of the company’s seasonal “Spooky Stuff You Love” campaign. The collection arrives Aug. 6 online and at participating Build-A-Bear Workshop locations.
Inspired by the growing popularity of jumping spiders among animal enthusiasts and social media audiences, the Jumping Spider plush transforms one of nature’s most fascinating creatures into a cuddly Halloween companion. Jumping spiders have emerged as unlikely internet stars in recent years, earning devoted followings across social media and inspiring everything from viral spider pet videos, to playful prank content. Through Build-A-Bear’s interactive Make-Your-Own Experience, guests can bring the trend to life by creating and personalizing their own Jumping Spider furry friend with outfits, sounds, scents and accessories. The new character headlines a collection filled with playful personalities, seasonal fashions, and Halloween-themed add-ons designed to help guests create a one-of-a-kind furry friend and a memorable Halloween experience.
“Halloween continues to be one of our most anticipated seasons because it brings families, fans and collectors together through our signature Make-Your-Own Experience,” said Chris Hurt, chief executive officer of Build-A-Bear Workshop. “This year’s collection pairs returning favorites, like our Posable Bat, with new, spooky furry friends such as the Jumping Spider, giving guests even more ways to create personalized memories at our Workshops and celebrate the Halloween season.”
This year’s spooky-cute collection features the following plush:
- Jumping Spider – The all-new Halloween star inspired by the internet’s fascination with real-life jumping spiders, reimagined as a soft and huggable furry friend. Guests can also get the spider in Mini Beansand bag charm form.
- Posable Bat – A Halloween favorite featuring poseable wings that allow guests to create fun and expressive displays.
- Giant Posable Bat – A larger-than-life version of the fan-favorite bat designed for collectors and Halloween enthusiasts.
- Mystical Werewolf – A friendly spin on a legendary Halloween creature with a playful personality and seasonal style.
- Enchanting Kitty – A festive feline dressed for spooky-season adventures and fall celebrations.
- Batty Kitty – A returning favorite that combines feline charm with Halloween-inspired flair.
- Owloween Cauldron Mashimal – A cuddly owl-inspired continuation of the brand’s Mashimal collection, which launched this summer, featuring whimsical characters inspired by creative combinations of animals, objects, and playful personalities.
- Vault Collection Pumpkin Pal Teddy – A nostalgic fan-favorite brought back from the Build-A-Bear vault for a new generation of Halloween celebrations.
The assortment also includes Halloween-themed Mini Beans collectibles featuring Jumping Spider, Midnight Bat, Mystical Werewolf, Batty Kitty, and Candy Corn Longhorn, along with seasonal fashions, sounds, scents, and accessories that allow guests to personalize their furry friends. Fans can also celebrate Halloween on the go with collectible bag charms, including the Jumping Spider, Bat, Spooky Kitty, and Spooky Cute Bear.
The Halloween collection will be available while supplies last beginning Aug. 6 at participating Build-A-Bear Workshop locations and online at Build-A Bear-official website.
For more similar news, check out the links below:
Bath & Body Works Kicks Off Spooky Season with Viral Summerween Collection
Blokees Showcases a Diverse Product Portfolio at Toy Fair New York 2026
