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Yum China launches AI assistant for store managers, a groundbreaking advance in its tech-driven growth strategy

Yum China launches AI assistant for store managers, a groundbreaking advance in its tech-driven growth strategy (Image Courtesy: Yum China Official website)
Yum China launches AI assistant for store managers, a groundbreaking advance in its tech-driven growth strategy (Image Courtesy: Yum China Official website)

Yum China Holdings, Inc., 20th June 2025, announced the pilot launch of “Q-Smart”, a new hands-free AI-enabled assistant for restaurant managers. Q-Smart helps frontline managers effectively and efficiently manage a wide range of day-to-day tasks, such as labor scheduling, inventory management, and food quality and safety inspection, providing intelligent support for decision-making across a broad spectrum of restaurant operations. 

Q-Smart allows managers to interact with the system hands-free using wearable devices such as wireless earphones and smart watches, enhancing operational efficiencies. This is different from traditional restaurant systems where employees often rely on touch screens or PCs to complete tasks, which occupy their hands. Using natural language, Q-Smart can interact directly with restaurant managers to help them better manage operational tasks throughout the day.

Resilience Growth Yum China (Image Courtesy: Yum China Official website)
Resilience Growth Yum China (Image Courtesy: Yum China Official website)

For example, Q-Smart continuously monitors a restaurant’s inventory and compares it with upcoming sales forecasting, reminding managers to make timely ordering and replenishment decisions that can help the store to optimize inventory use. Q-Smart can understand and respond to managers’ voice commands, helping them to quickly and accurately conduct hands-free equipment inspections and inventory counts. At the same time, drawing from Yum China’s extensive knowledge base, the system can provide real-time support and solutions for managers to effectively handle urgent operational issues.

Having passed the initial development and testing phase, Q-Smart is now being piloted at select KFC stores. Following this pilot phase, further user feedback will be incorporated, paving the way for a larger-scale rollout in the future.

Leila Zhang, Chief Technology Officer, Yum China commented:  “Q-Smart is not just an AI tool —it is a potential game-changer for how restaurants can be managed. We believe that Q-Smart will not only help Yum China improve its operational efficiency, but can also serve as an example for the digital transformation and smart development of the catering industry.”

The launch of Q-Smart marks a significant milestone in Yum China’s end-to-end digitalization journey over the past decade. KFC China first enabled customers to pay digitally as early as 2015, followed by the launch of KFC’s Super App in early 2016. As of March 2025, Yum China’s digital loyalty program membership (for KFC and Pizza Hut) exceeded 540 million members. Yum China was also one of the earliest companies in China to launch an enterprise cloud platform. Its platform, Yum China Cloud, supports agile iterations of systems and products with a high server stability rate, helping ensure a seamless user experience online.

Yum China began integrating AI-assisted store management and scheduling tools as early as 2019. In 2021, Yum China rolled out its comprehensive AI-powered “Super Brain” tool, leveraging operational data from Yum China’s store network to aid store managers’ decision-making. In 2022, the Company introduced handheld Pocket Managers, allowing managers to track operational metrics in real-time. Yum China began exploring applications for Generative AI (AIGC) in its systems in 2023; and by 2024, the Company began integrating AIGC into various business scenarios, including logistics and supply chain, customer service, and various back-office functions.

(Image: Yum China Official website)
(Image: Yum China Official website)

Q-Smart was officially launched at Yum China’s first-ever AI Day event held on June 20 in Shanghai. The day culminated with the announcement of winners of the Company’s inaugural “All-Staff Hackathon”, an initiative launched in March 2025 to encourage Yum China employees to develop technology-based solutions to address business problems and pain points, which drew participation from nearly 200 teams in roughly 30 markets across the country.

At the AI Day opening ceremony, Yum China CEO Joey Wat announced the establishment of a 100 million yuan (USD 13.9 million) Frontline Innovation Fund to provide a variety of new resources to further support frontline restaurant employees. The Fund will further bolster the Company’s homegrown innovation in technology applications, including making the All-Staff Hackathon a regular annual event.

Wat remarked: “Yum China has always believed that true innovation must originate from frontline needs and serve frontline scenarios. AI is not only a technical tool to improve efficiency, but also a core partner to stimulate employee creativity.”

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